Example #010 - Roadmap to a high-converting landing page

Hey — it’s Deepak

Had a productive morning, one of those days when you feel like you’re on fire.

Reading time - 3 mins

These are the steps you can take to start designing your landing page.

• What is your goal?

• What do want your users to achieve?
  “Book a meeting” “Buy a product” “Fill a form”

Airbnb’s example

If you’re a new host they literally address the biggest problems you might encounter

• What if my first guest is not good? What if I’m not a good host?
  Guidance and verified guest for your first booking

• What if guests steal or damage my property?
  $3m damage protection and Airbnb reimburses you for damage caused by guests

Here’s an example from my personal website

• Writing a headline like “I Create Good Enough Shopify Stores” is authentic and believable,

• And than I explain “Why just good enough?” in the second section to be more transparent.

You can check it out here - Deepak

A No-Brainer offer as Alex Hormozi said is the one people feel stupid saying NO to.

Example:

• This is a LinkedIn post by Naim-ahmed but can be used as a section in your landing page to get an E-mail.

It will work if you create a resource which solves a major problem and give it away for free (it builds trust and authority)

Pre-suasion - Priming the user before showing the actual message

Example: Bg-image secrets!

Test new ideas to increase conversions like:

Like “Marketing Examined” does

Press “S” anytime to subscribe

I don’t know the actual result but if your main audience are desktop users this will definitely improve your conversion rate.

Appreciate you reading. It really means a lot.
If you found it useful, consider sharing with someone who might be interested.

Deepak - see you Tuesday

What I do again?

I run an agency that builds & scales Shopify stores.

if you're interested in working together, we help in two ways:
1.) Building & optimizing Shopify stores
2.) Creating & managing growth funnels to help you scale your store

Book a 30-min Intro with me here: - Calendly
Or just hit reply.