Example #002 - Is this why it’s called the “Hero Section”?

Hey — it’s Deepak

Cooked up a bunch of worries in my head that will never be true and yes wrote this.

Reading time - 1min & a few more seconds

This is a simple example you can try today.

The hero section (first section) has 3 jobs:

1. Know

2. Trust

3. Scroll

What do you do? or your business does?

Title:
You are not writing a novel. Remember, people scan and judge in milliseconds, keep your title short and impactful.

Visual:
Help the user imagine what you do.

Can I trust this person or brand?
Put social proof in the hero section itself.

Does it earn the scroll?

Subtitle:
Use subtitle to explain the title further, keep it short but enough to spark desire.
Like the above example made me say: - “How” “I need to check this out”

CTA:
Put the next specific step user have to take.
“One-click sign up with Shopify”

A study by Unbounce found that a strong hero section can increase conversion rates by around 40%. - Maybe this is why it’s called the “Hero Section” get it “HERO”

Appreciate you reading. It really means a lot.
If you found it useful, consider sharing with someone who might be interested.

Deepak - see you Tuesday

What I do again?

I run an agency that builds & scales Shopify stores.

if you're interested in working together, we help in two ways:
1.) Building & optimizing Shopify stores
2.) Creating & managing growth funnels to help you scale your store

Book a 30-min Intro with me here: - Calendly
Or just hit reply.

See you.